Dave Lorenzo Law Firm Marketing Expert

During the past 20 years Dave Lorenzo has helped law firms and other professional practices grow. He founded Rainmaker Lawyer Consulting in 2006 to focus his efforts on law firms.

Law firm marketing, business strategy, practice management and productivity improvement are a few areas of expertise for the Atlanta Rainmaker Lawyer Consulting Team.

How I Became Everyday Dave

October 30th, 2010

You may have noticed that I post to this blog (and my other blogs) frequently. There are two main reasons why and I have never disclosed them before.

Reason number one is to build a relationship with my readers. Think about some of the best relationships in your life. In those relationships you do not always like what the person says all the time. But the more frequently you speak with them, the more your realize that they say things you agree with more often than they say things you disagree with. In fact, if you speak with them often enough, you may even forget what they said that you didn’t like. Frequency of communication builds trust.

Reason number two is to encourage frequent visits from search engines. It is a known fact that the more often you post something the more frequent the search engines will visit your blog. As we get Law Firm Marketing Atlanta off the ground, I want the search engines visiting as frequently as possible so I will gladly live up to the nickname “Everyday Dave”.

If you are launching a new website, rather than barter with someone who may not know how to get it indexed in search engines quickly, simply start writing and build up a body of work quickly. That strategy will work if you put in the effort.

You can look for more tips and action oriented law firm marketing guidance like this here several times a week. See you soon.

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